Announcements from CDMS - Intelligent Solutions

CDMS partners with Apteco to enhance their analytic capability

CDMS are pleased to announce a new partnership with Apteco Ltd, a leading provider of fast, visual and easy to use data analysis tools. We are using their FastStats technology to enhance our service offering and provide our clients with exceptional data analysis and insight capability.

FastStats is proven in over 250 installations with thousands of users worldwide and can handle massive databases with all the data for modern direct and digital marketing.

By integrating FastStats into our core proposition, we can offer:

Enhanced modelling and profiling – to predict the behaviour and response of prospects and customers
Powerful visual analysis of marketing data for immediate, easy to see insight
Customised reporting of marketing data

FastStats has been designed with the marketer in mind – you don’t have to be an experienced analyst to gain powerful insight from your data! The unique, intuitive Windows interface is easy to follow and uses a simple drag-and-drop system alongside easy to follow Wizards to lead you through each process.

Steve Williams, Pre-Sales Consultant at CDMS, says, "Having extensively researched the marketplace we selected Apteco because of their commitment to continually developing their suite of products and their dedication in offering on-going support and guidance to their partners.

FastStats Discoverer will enable our clients to visualise and maximise the value of the data assets we manage on their behalf. Furthermore, by deploying the toolset internally within our business, CDMS Analytics can enhance the proactive analytical services we currently offer to clients."

For more information, please visit Apteco's website